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Cycling e-commerce solution provider Objective1 undergoes rebrand 

E-commerce solution provider for the bike market Objective1 has undergone a rebrand. The Bristol-based company has changed its name to Push and has acquired Push.bike as its new domain.  Push is a fully integrated e-commerce platform designed for cycling retailers, offering all the resources needed to sell products online.  Objective1’s …

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E-bike brand Peddle partners with BikeFlex to offer leasing options

E-bike brand Peddle has announced a partnership with BikeFlex, the bike leasing company. The partnership means Peddle customers have the option of leasing their electric bike, with terms starting from 12 months and including insurance and servicing. Peddle e-bikes have a current retail price between £1,599.99, for the Peddle Go, …

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