Features

In-depth opinions, analysis and interviews with the key players in the cycling industry

What is PR and how can it help your business?

By Kate Allan, Compete PR This piece first appeared in the September edition of BikeBiz magazine – get your free subscription here Richard Branston famously once said: “Publicity is absolutely critical. A good PR story is infinitely more effective than a front-page ad.” PR is all about reputation. It’s the …

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Family business: Felix Jahn on Schwalbe’s efforts to tackle its own ecological impact head on

Schwalbe is one of the manufacturers leading the way in regards to tackling its own ecological impact head on in the cycling industry. Daniel Blackham speaks to Felix Jahn, the brand’s CSR manager This piece first appeared in the September edition of BikeBiz magazine – get your free subscription here …

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‘The world needs bikes’: BikeBiz visits Saddle Safari in Marlow

After three decades in business, Andy Rackstraw has seen the changing face of the bike industry. Alex Ballinger travelled to visit his store, Saddle Safari, in Buckinghamshire. This piece first appeared in the September edition of BikeBiz magazine – get your free subscription here Nestled in the affluent and picturesque …

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Bikedesk hits UK market at full speed

Bikedesk, the market-leading bike shop EPOS system from Denmark, is now increasing its focus on the UK market. Here’s what the company can offer your business. Sponsored article in partnership with Bikedesk This piece first appeared in the September edition of BikeBiz magazine – get your free subscription here While …

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Ride more: BikeBiz catches up with Twelfth City Cyclery

Thomas Hardy founded Twelfth City Cyclery in Northumberland in 2020 to combine his passion and skills. BikeBiz learns more about how his business operates. This piece first appeared in the September edition of BikeBiz magazine – get your free subscription here Can you give us a little background on Twelfth …

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September 2023 edition of BikeBiz is out now

The September edition of BikeBiz is now live. Read the digital edition online here Never miss an issue, subscribe to BikeBiz for free here  True change How do we make sustainability more than just a buzzword? That is the question I’ve been asking myself as we’ve pulled together this sustainability-focussed …

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Power and performance: First ride on the new lightweight Bosch e-bike system

On the eve of Eurobike, BikeBiz editor Alex Ballinger travelled to the hills just outside of Frankfurt to test the new lightweight Bosch e-bike system   This piece first appeared in the August edition of BikeBiz magazine – get your free subscription here Bosch remains one of the biggest players in …

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How LinkedIn can support your cycling business

By Kate Allan, Compete PR This piece first appeared in the August edition of BikeBiz magazine – get your free subscription here LinkedIn is an incredibly valuable tool for businesses and individuals, with the site now home to over 50 million registered companies and 850 million users worldwide. Developing an effective …

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Five minutes with: British e-bike brand Mycle

Founded in London and now based in Gloucester, e-bike brand Mycle aims to make the world of cycling accessible to the uninitiated. Co-founder Ali Wooldridge explains how. This piece first appeared in the August edition of BikeBiz magazine – get your free subscription here Can you give us a little …

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Across the pond: PNW Components on plans for the UK market

Created to withstand the challenging MTB terrain and climate in the north west of the USA, PNW is a component brand at home in British conditions. Alex Ballinger spoke to founder Aaron Kerson to hear about plans for the UK market. This piece first appeared in the August edition of …

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