Tag Archives: Endura

Endura teases release of new 3D printed bibshorts with improved comfort 

Scottish apparel brand Endura has teased the release of its newest innovation in bibshorts, which have been designed to offer maximum comfort. The new pro-level kit, the latest output from its Ergonomistry Project, includes a 3D-printed bib short using the same technology from 3D printed saddles.  Ergonomistry is a collaboration …

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Eurobike 2022: Pirelli, Endura, Limar and Enviolo

Pirelli has announced Angel Urban, a new line of tyres for bicycles and e-bikes, dedicated specifically to metropolitan and extra-urban travels. The new tyres are making their debut at Eurobike, currently taking place in Frankfurt. Pirelli Angel Urban is dedicated to the new e-mobility and brings to cycling Pirelli’s experience …

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Endura appoints Noah Bernard as brand director as Jim McFarlane and Pamela Barclay step back

Jim McFarlane, founder of cycling apparel brand Endura, and director Pamela Barclay have announced plans to step back from the day-to-day management of the business. Noah Bernard has been appointed brand director and will lead the business going forward. McFarlane founded Endura 30 years ago and has managed the brand …

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Endura presents new MT500 Smok’n Prints

Endura has released the MT500 Smok’n Prints. The MT500 Animo L/S Tee traditional camo and animal prints have been morphed and blurred into a “fascinating texture”, said the brand. The MT500 Ink L/S Tee “plays with watercolour style print effects, with organic and freehand splashes and strokes, inkblots, and overlays …

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Endura, Phil Burt present Women’s Pro SL EMG bib short

Endura is now presenting the first output of its partnership with Phil Burt for its Ergonomistry Project, the Women’s Pro SL EMG bib short. Burt is an internationally recognised cycling health and performance innovator having spent 12 years as the head of physiotherapy at British Cycling as well as five …

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Endura sales manager Simon Richardson passes away following bike accident

Simon Richardson, Endura UK and international sales manager, has sadly passed away following a bike accident in Henley on Easter Sunday. A statement from Jim McFarlane, Endura’s founder and managing director, and Pamela Barclay, Endura’s co-founder and brand director, said: Rest in Peace Simon Richardson, beloved and universally respected Endura …

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Endura unveils new GV500 gravel collection

Endura has unveiled the new GV500 range. “We have a raft of staff who have been riding gravel before it was even a thing,” said Ian Young, Endura’s brand manager. “Gravel riders are generally opting for a toned-down roadie look, or a close-fit MTB casual style, or sometimes a combination …

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Endura unveils new Speed Pedelec helmet

Endura has unveiled the Speed Pedelec helmet, designed to meet the demands of e-bike riders. In addition to CE standard EN1078 certification, the Speed Pedelec helmet meets the NTA8766 S-EPAC certification, offering greater levels of impact protection and head coverage for the higher-speed classification of e-bikes with a maximum speed …

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Endura partners with Trash Free Trails

Endura has partnered with Trash Free Trails (TFT). TFT is a community-focused, non-profit organisation that aims to reduce single-use product pollution in and on trails and wild places by 75% by 2025, and reconnect people with nature through purposeful adventure. Its A-Team is a group of volunteer regional representatives from …

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