Tag Archives: Tour of Britain

Bike insurance provider Cycleguard partners with Tour of Britain and Women’s Tour

Bike insurance provider Cycleguard has partnered with the Tour of Britain and Women’s Tour for the upcoming 2022 races. Head of marketing at Cycleguard, Alex Bennett said: “We are delighted to be official partners of both the Tour of Britain and Women’s Tour. At Cycleguard, we’ve been protecting UK cyclists …

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Tour of Britain reveals host regions for 2022 edition

The host regions of the 2022 Tour of Britain have been revealed, with an anticipated return to Yorkshire and first-ever full stages in Dorset and Gloucestershire. With the cycling industry enjoying a continued boom in the UK, there are hundreds of thousands of new and returning cyclists taking to two …

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Sigma Sports to be official retail partner to Tour of Britain and Women’s Tour

Sigma Sports has been appointed official retail partner to the Tour of Britain and Women’s Tour. The partnership will begin with the upcoming Tour of Britain that begins in Cornwall on 5th September and include the Women’s Tour (4th-9th October). The agreement builds on the success of the partnership at …

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Dolan Bikes appointed official bike partner of Tour of Britain, Women’s Tour and Tour Series

Lancashire-based bike brand Dolan Bikes has been appointed the official bike partner of this year’s Tour of Britain, Women’s Tour and Tour Series. As part of the partnership, two race fans will win a fully custom-built road bike worth £3,000 during this year’s Tour of Britain (5th-12th September) and Women’s …

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Pearl Izumi now official technical clothing partner of Tour of Britain and Women’s Tour

Pearl Izumi has been appointed the official technical clothing partner of the Tour of Britain, Women’s Tour and Tour Series for 2021. This partnership with organiser SweetSpot will see the brand make the leaders’ jerseys for the races. COVID-19 prevention, including face masks, will also be provided. “We are excited …

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Tour of Britain postponed to September 2021

The Tour of Britain has been postponed to September 2021, following detailed consultations with British Cycling, regional stakeholders, sponsors and partners of the race. The route, which was planned for 6th-13th September 2020, will instead take place in the race’s September 2021 position. The decision has been taken in light …

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