Tag Archives: Sportline

Sportline has announced the return of James Olsen to the business in the newly created position of creative lead. As product and brand manager for Genesis bikes in the mid to late 2000s, Olsen was a key figure in launching Genesis as a brand in its own right after its …

Madison has announced that three new sales managers have joined its sales team. John Oakes and Malcolm Coles will be under the Madison brand, while Rowan Smith joins the Sportline team. All three are industry veterans and bring a huge amount of knowledge and experience to the company, the distributor …

Freewheel now has 417 retailers on board, growing from 62 since its launch four years ago. Kellie Parsons, marketing director at Madison and Sportline, tells BikeBiz how it works and the benefits it has for dealers

Ridgeback has announced the new Errand, the “perfect do-it-all city e-bike”. A statement from Ridgeback distributor Sportline said: “It’s called the Errand because the ‘I’m-just-popping-out-for-a-bit’ wasn’t quite as catchy, but that really is the idea behind this bike: make the ultimate utility bike for urban riding, something you’ll ride whether …

digiBike is returning with a whole month of content from Monday 21st February to Friday 18th March. Dominic Langan, CEO at Madison and Sportline, outlines what we can expect from the online show

BikeBiz catches up with several UK distributors to reflect on a bizarre yet successful period for the cycling industry. Today, we hear from Dominic Langan, CEO, Madison and Sportline

Following the commencement of the voting process for the BikeBiz Awards 2021 in association with Tannus Tyres, we’ll be highlighting each and every finalist from our list of expertly-curated accolades. The final decision will be placed in the hands of those that know best – professionals that work within the industry day …

BikeBiz has carefully sifted through the nominations for the BikeBiz Awards 2021 in association with Tannus Tyres and we can now reveal who has made it into the shortlist. The final decision will be placed in the hands of those that know best – professionals that work within the industry …

1,184 dealers signed up to the Madison and Sportline’s digiBike* trade show, which took place from Monday 29th March to Thursday 1st April. There were 304 live chats, with the most chatty departments being customer care, sales, product promoters and brand, and Monday saw 420 dealers live on the site. …

BikeBiz catches up with Dominic Langan, CEO of Madison and Sportline, to find out what we can expect from 2021’s digiBike*