BikeBiz Bicycle and cycling retail news

BicycleBusiness magazine, BikeBiz.com and the BikeBizBible have been bought by leading entertainment and leisure trade magazine publisher Intent Media.

There's a new blog to read: Shut Up And Drink The Kool-Aid. "Why on earth would I want to do a blog about Marketing/PR in the bicycle industry?" asks site founder Tim Jackson of Masi Bicycles. "Because I love bicycles, the sport, the industry and even marketing/PR itself. Plus, I know a lot of smart and savvy people in the marketing world, both in and out of the bike industry, and a lot of other brainiacs. I figured this would give us all a chance to share our thoughts on the things we do and don't like about advertising, marketing and PR efforts in the cycling world. From the US to anywhere in the world, there are lots of good and bad efforts being made to get people onto bikes or into cycling."

Just about every media story that promotes the 'power of the blogosphere' mentions the Bic vs Kryptonite story of 2004. But the story was broken on an online forum, not a blog, and the main coverage was disseminated by news websites such as BikeBiz.com and the websites of the Boston Globe, CNN and the New York Times. Now, a marketing/PR blog has, at long last, debunked the 'Kryptonite humbled by bloggers' myth

Forvaltnings AB Bronsstadet has acquired 1,369,970 ordinary shares in Tandem, 3.6 percent of the company's issued ordinary share capital.

The 2005 International Mountain Bicycling Association (IMBA) Report Card gives Scotland an 'A' for "outstanding mountain biking and successful bicycle advocacy," beating British Columbia in the Global Superstar category. The UK as a whole gets a B+. Wales gets a B and so does England. MTB access is "slowly increasing" in England, said IMBA, but "150 miles of walking trails still closed to bikes." Quite.