BikeBiz takes a look at the latest women’s bikes and accessories from some of the leading brands in the sector, including Chiba, Funkier, Selle Italia, G-Form, Creme, Juliana Bicycles, Forme, Raleigh UK, Selle Royal, Primal Europe and Morgan Blue This guide first appeared in the April edition of BikeBiz magazine …
Read More »Primal Europe launches Ukraine Men’s Evo 2.0 Jersey with profits going to DEC Ukraine Humanitarian Appeal
Primal Europe has launched a Ukraine Men’s Evo 2.0 Jersey, with 100% of profits from sales going to the DEC Ukraine Humanitarian Appeal. More than four million people have fled Ukraine since the conflict began, leaving behind jobs, belongings and loved ones. At Ukraine’s borders with Poland, Romania, Hungary, Slovakia …
Read More »Primal launches limited-edition jersey with Jeremiah’s Journey to support Plymouth children
Primal has launched a limited-edition cycling jersey to support the work of Jeremiah’s Journey in Plymouth. The brand will donate all profits from the sales of the jerseys to the charity. Since its launch in 2012, Primal has been a proud member of the Plymouth community; the terrible events of …
Read More »BikeBiz’s guide to the latest in triathlon
This month, we take a look at the latest in triathlon from leading brands including Bont, Redshift, fizik, Argon 18, Gaerne, Goodyear, XLC, Vision Tech USA, Limar, USE, Selle Italia, Giro, DexShell, Rotor, Continental, Met, ABUS, Princeton CarbonWorks, Profile Design, Castelli and Primal
Read More »Primal creates Manchester City licensed cycling jerseys
Primal Europe has secured an official Manchester City product license to create classic cycling jerseys based on two of the club’s ‘most iconic’ retro shirts. The jerseys will be available in a male and female fit with accompanying accessories. “We are very excited to become an official licensee of Manchester City,” …
Read More »Primal’s James Smith joins Discount Sports Network as brand consultant
James Smith has joined Discount Sports Network as a brand consultant, to raise its profile and increase its network of brands. Discount Sports Network’s founder and CEO David Birch said: “James and Primal Europe was one of the first brands to join the network, offering a discount to our members …
Read More »Primal partners with Sustrans to launch climate change collection
Primal Europe and Sustrans have launched a climate change collection. The striped design was created by Ed Hawkins, Professor of Climate Science at Reading University. Each coloured stripe reflects a year in temperature across the globe from 1850-2019, with the red areas indicating recent dramatic changes to the climate. Primal …
Read More »Primal beta tests carbon off-setting through tree planting programme
Every sale on the Primal Europe website will lead to a tree being planted through the Tree-Nation platform
Read More »Primal Europe opens pop-up store in Leeds
Enterprise Nation support Primal in store for a six-week period from 8th February to 6th March
Read More »Scottish Cycling Running and Outdoor Pursuits Show 2020 “on track for record event”
The event will take place at the SEC Glasgow from 29th Feb to 1st March
Read More »