Michelin introduces Power Adventure to gravel range

Michelin has introduced the Power Adventure, a versatile new tyre to join the Power range. Tubeless ready with a fast-rolling tread design, this new tyre completes the Michelin gravel range suitable for a variety of conditions when the road ends. The Power Adventure stands out from its sibling; the Michelin …

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Smith Optics appoints Jeremy Dunn as bike marketing manager 

Helmet and goggle brand Smith has appointed Jeremy Dunn as its bike marketing manager.  Dunn has more than 15 years’ experience in the bike and outdoor industries, including founding a cycling magazine, establishing a sock company, and working with a variety of brands including Rapha, Specialized, SRAM, and more.  Most …

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Rocky Mountain acquires its German distributor BikeAction 

Canadian MTB brand Rocky Mountain has announced the acquisition of German distributor BikeAction, after decades of partnership between the two companies.  BikeAction has been the European distributor for Rocky Mountain since 1998, and Germany was one of the first markets for the bike brand when it began international expansion.  The …

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