331 brands confirmed to exhibit at London Bike Show

The London Bike Show and Triathlon Show: London has today announced that 331 brands will be exhibiting at the 2019 event.

Taking place at London’s ExCel from 29th to 31st March 2019, the show will also have opportunities for visitors to test ride the latest bikes on the test track, kids test track and a mini pump track.

London based Sigma Sports will bring an array of names to the show, with Tacx, Specialized, MAAP, VEL, Maurten and Black Sheep Clothing all due to feature at its stand. A mix of urban and e-bikes will be on display from Ribble, and Sean Yates will be speaking at the event, courtesy of the brand. Tri UK will bring names including Cannondale, GT, Fabric, Cervélo, Focus, Muc-Off, 2XU, Dirty Dog, Mizuno, Dare2Tri and Foor Wetsuits.

Canyon will be at hand to showcase its latest models for 2019 alongside the World Champion bikes of Mathieu Van Der Poel, Alejandro Valverde and Patrick Lange, and will offer attendees the chance to test ride a selection of Canyon bikes on the show’s official test track. OTE Sports will bring its naturally flavoured nutrition range to the show, as well as Team GB athletes Alistair and Jonny Brownlee and Georgia Taylor-Brown.

Gocycle will display its full choice of models at the show including the new GX. Triathlon brands such as HUUB and Zone 3 will provide attendees with the opportunity to test its wetsuits during the three days too. Wattbike, Hedkayse, Calibre Bikes and Oakley will be in attendance as well, and Ison Distribution bring Surly, The Light Blue, BZ Optics and Miss Grape Bikepacking.

Polar, Gore, On and Hoka will be hosted by Alton Sports, while Atherton Bikes will offer the public a first look at the prototype bikes which it has been developing with Dan, Rachel and Gee, who shall also be speaking on the main stage. Speakers spanning all disciplines of cycling, triathlon and other sports will feature across three different stages – the main Performance Theatre, the 220 Triathlon Experts Stage and Casquette Live.

Frazer Clifford, show owner, said: “We are proud to have assembled such a fantastic array of exciting brands, firm favourites and new, from the world of both cycling and triathlon. As ever, the shows offer attendees the chance to get up close with much loved brands, gain first hand insight and test ride bikes they have always wanted. With another fantastic schedule of speakers across all three days as well, there is always something to be enjoyed while at the shows.”

A full list of brands exhibiting at the London Bike Show can be viewed here.