Athertons added to guest speaker line-up at London Bike Show

The London Bike Show has announced that Rachel, Gee and Dan Atherton will be speaking at the 2019 event.

Returning to the London Bike Show for 2019, the team recently announced the launch of new bike brand Atherton Bikes. The prototype bike, built using ‘ground-breaking’ additive manufacturing technologies, will be on public display at the show for the first time.

Speaking ahead of their appearance, Gee Atherton said: “We’ve always had a good time at the London Bike Show and this year looks like being the best ever. We can’t wait to show you the prototypes for our new Atherton Bikes.”

Taking place at London’s ExCel from 29th to 31st March, the show will have more than 300 bike, kit and accessory brands on display as well as opportunities to test ride the latest bikes on the test track and kids test track, and a mini pump track.

Speakers spanning all disciplines of cycling, triathlon and other sports will feature across three different stages at the show – the main Performance Theatre, where the Athertons will be speaking, the 220 Triathlon Experts Stage and Casquette Live.

Earlier this week, it was announced that Sean Yates will also be speaking at the event, courtesy of Ribble Cycles.


In other news...

Transmission pioneer Bernhard Rohloff dies aged 73

The bicycle industry is mourning the loss of one of its own after Bernhard Felix …