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VELOBerlin presented the latest bicycle trends and innovations at Berlin’s Tempelhof Airport from 27th to 28th April 2019.
The festival saw 300 exhibitors, 500 brands and a diverse programme of stage presentations and workshops, as well as bike shows, 20 bike races, thousands of test rides and 20,000 visitors.
Earlier this year it was announced that organisers Velokonzept and Messe Friedrichshafen had added a ‘significant’ amount of further extra exhibition space to the event. “Several of the major bicycle brands closely monitored VELOBerlin’s growth last year, before deciding it was the ideal location to make their presentations in 2019,” explained project director Katja Richarz, who was joined by event co-organiser Eurobike division director Stefan Reisinger from Messe Friedrichshafen.
Ingmar Streese, state secretary for transport in the Berlin senate administration for the environment, transport and climate protection, said: “Just like Berlin’s bicycle traffic, VELOBerlin is constantly growing from year to year. Our aim in Berlin is to see a major mobility shift toward bicycles – which is wonderfully illustrated by the wide variety of products at this bike festival.”
Sebastian Maag, marketing manager for Germany, Austria and Switzerland, Specialized, said: “Our debut appearance as an exhibitor at VELOBerlin was highly successful, overall. We’re delighted with the many fruitful discussions, the public’s breadth of knowledge and diverse demographics, as well as the great atmosphere in the halls, on the old airport’s apron, and on the test tracks. We didn’t expect to attract such crowds.”
Lars Tamme, account manager, Cycling Sports, said: “It was crazy. We were completely overrun! Our VELOBerlin debut was a big success. Tons of visitors of all sorts and plenty of test rides. The interest in e-bikes has been enormous, but conventional bicycles are also in great demand here.”
VELOBerlin 2020 will take place at Tempelhof Airport from 18th to 19th April.
