Theo Paphitis opens new Yellow Jersey HQ

Retail magnate and Dragon’s Den mainstay Theo Paphitis formally opened Yellow Jersey’s new office in Redhill on Tuesday.

Paphitis spoke at the event, which was held to officially welcome Yellow Jersey’s partners and employees to the new location, telling the story of his role in the career of company owner Ryan Georgiades.

Yellow Jersey’s Jade Holland told BikeBiz: “We moved from Purely to Redhill earlier this year due to continued growth in revenue, which has in turn allowed us to expand the team. The office is an absolute pleasure to work in. There is underground car parking, gym style locker rooms with showers and dedicated bike stores, allowing people to build exercise into their daily routine – something very important to everyone here at Yellow Jersey!

“There are also kitchens with state of the art coffee making machines, comfy breakout areas and even a pool table. For warmer days there’s an outdoor terrace allowing us to dine alfresco. It’s the sort of place people want to spend time in outside of the normal nine-to-five and is testament to the management team who recognise that investing in staff is paramount to the success of the business.”

She added: “2018 has been a fantastic year for Yellow Jersey. In January we recruited Tom McMorrin as a business development manager and launched Yellow Jersey Business. The start-up has been a great success to date, supporting every type of cycling related business including bicycle shops, pro and amateur teams, pro athletes, tour operators, event organisers and mobile mechanics.”

Yellow Jersey provides bicycle insurance and cycle travel insurance to cover UK residents worldwide.It covers equipment from theft to crash damage, alongside numerous other benefits as standard.

The company recently sponsored the BikeBiz Awards for 2018, and had the honour of awarding the Mainstream Retailer award to Evans Cycles. on the night.

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