Tag Archives: Norco

‘We are going to be a mountain bike brand only’ – Norco returns to the UK after three-year absence

After three years away from the British market, Canadian mountain bike brand Norco is returning to UK shores, exclusively distributed by ZyroFisher. Daniel Blackham attended the launch event to see the 2023 range  This piece first appeared in the April edition of BikeBiz magazine – get your free subscription here …

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ZyroFisher partners with Canadian mountain bike brand Norco

ZyroFisher has announced its new partnership with Canadian mountain bike brand Norco Bicycles. Norco’s bikes will soon be available across select independent specialist retailers. Alex Coventry, ZyroFisher’s brand development head, said: “We are extremely proud to bring Norco on board as part of the ZyroFisher product portfolio. The exceptional product …

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Norco Bicycles launches first complete rebrand in 57 years

Norco Bicycles has launched a new brand identity for the first time in the Canadian company’s 57-year history. The rebrand encompasses an updated visual identity, logo marks, corporate colours and tone of voice that ‘reflects Norco’s position in today’s marketplace’. “Norco has evolved so much over the years, but three …

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Norco launches new Sight VLT e-MTB

Norco’s next generation of electric all-mountain full suspension bikes is now available exclusively at Evans Cycles. The Sight VLT 29 features Norco’s exclusive Ride Aligned design system, providing the same all-mountain performance and handling as the 2020 Sight non-electric platform. “It’s been just over a year since we launched our …

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