Stardue Group, the holding company of Basso and Lee Cougan, has announced the introduction of a dealer direct programme for the US market. Stardue Group, a family-owned and managed business based in the north of Italy, is somewhat unique in that all its bicycles are handmade in Italy. From design …
Read More »Basso and Lee Cougan partner with PaceUp Media for global PR activity
PaceUp Media, the PR and marketing agency for cycling and endurance sports, has announced a strategic partnership with Stardue Group, the Italian parent company to bike brands Basso and Lee Cougan. This collaboration marks a significant step forward in enhancing the global visibility and brand communication for both bike brands. …
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