Tag Archives: Atherton Bikes

Atherton Bikes has today launched direct to consumer sales through a new website. The company said it has spent just over three years testing and developing both product performance and the supporting technology that perfectly fits its bikes to a rider and now, it is ready to offer online purchasing …

Atherton Racing and ODI have partnered for the 2021 and 2022 seasons, with the Continental Atherton Race Team to run ODI grips at all World Cup races. “ODI lives by its claim to be the world leader in grip technology so when we were looking for grips for the 2021 …

"Priority for the first fifty build slots will be given to those who are signed up to our mailing list"

"Our relationship with Continental has always gone beyond the traditional team partnership model"

The London Bike Show has announced that Rachel, Gee and Dan Atherton will be speaking at the 2019 event. Returning to the London Bike Show for 2019, the team recently announced the launch of new bike brand Atherton Bikes. The prototype bike, built using ‘ground-breaking’ additive manufacturing technologies, will be …

He has partnered with Dan, Gee and Rachel Atherton to launch a new ‘ultimate’ range of bikes

It will work with Renishaw and Trickstuff, and re-connect with Continental Tyres and Stan’s No Tubes

The new brand is being backed by Dragons’ Den entrepreneur Piers Linney