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Madison host Open House in lead up to iceBike* shows

It’s a busy time for the team at Madison, and the people who make the business what it is aren’t stopping at hosting iceBike* North and iceBike* South!

For those who can’t wait for the big show, Madison is hosting Open House next week.

This sees the distributor opening its doors and inviting the trade to drop in* at its Milton Keynes HQ – a prime opportunity to see what the team behind the Madison business have been up to.

Mark your calendars

Monday 19th and Tuesday 20th of February, offer those in the trade an opportunity to come to Madison HQ, visit the head office team, have coffee and cake, and cast eyes over various brands, including a first look at SS24 from Madison Clothing, and even a sneaky preview of what’s coming for AW24.

*If you’d like to drop in, please let the Madison team know by emailing Telesales@madison.co.uk or speaking to your local Madison sales manager.

iceBike*2024 seminars and registration

Anyone who’s been to iceBike* before knows that it’s a lot more than just products on stands.

As well as showcasing Madison and Sportline’s latest and greatest, iceBike* aims to be a productive and informative show where businesses – and the cycling industry – can improve and expand.

The iceBike* seminars are a way to share knowledge as well as a chance to ask questions and this year’s line-up is the strongest yet.

There are a variety of topics covered and subjects to pique attendees’ interest and the seminars run daily at both the London and Manchester shows.

Asecos will be talking about e-bike battery safety and fire prevention – a very relevant topic given how the popularity of e-bikes continues to increase, the Association of Cycle Traders (ACT) will be diving into how to reform the Cycle to Work scheme and the Bicycle Association will be on hand to talk about its national e-bike battery collection service.

Dealers and members of the cycling industry are encouraged to register for the show now to stay up-to-date with all the news about the show. Subsidised rooms are also available to Madison customers.

Registration is open at: www.icebike.co.uk.

Simon Cox

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