BikeBiz Bicycle and cycling retail news
Interbike Marketweek is fast approaching, the event has now confirmed a range of brands who have committed to attending, along with open registrations.
Cannondale, KHS Bicycles, Marin Bikes, Bianchi, Pivot Cycles, Haro Bikes and Open Cycle are among the bike brands that will be exhibiting at one or more of the Interbike Marketweek events, while parts and accessories brands like Wahoo Fitness, Thule, Park Tool, Abus, Garmin, Stan’s NoTubes, Assos, SRAM and Canari Cycle Wear will participate as well.
Early electric bike brands that committed include Raleigh Electric, iZip, Bulls, Yamaha Power Assist Bicycles, BOSCH and myStromer.
“Many participants think first of the trade show Interbike offers – but make no mistake, we’re invested in making decisions and bringing content to Interbike that help independent bicycle retailers survive and grow, and our partner brands are all equally invested,” said Interbike VP Pat Hus.
“The ROI from gathering, networking, learning, seeing innovations, testing new product and more over the course of a few days is hard to dispute. The value of face-to-face interaction is so important, and we’re confident that the new Interbike experience will deliver an environment that’s conducive to growing the business of bicycles,” he concluded.
Interbike Marketweek will take place in the Reno Tahoe region beginning with the Northstar Free-Ride Festival in North Lake Tahoe, CA, September 14 to the 16, 2018. OutDoor Demo will run from September 16 to the 17, 2018 for members of the trade, followed by the Interbike Expo in Reno, NV on September 18 to the 20, 2018.
