BikeBiz Bicycle and cycling retail news
Chicken CycleKit has announced that it will use specialist media company ActivelyOutdoors for digital advertising services.
ActivelyOutdoors works with cycle publishers such as TI Media, F-At and Dennis on behalf of its growing client roster to maximise ad efficiency, value and creativity with the use of ‘cutting-edge’ ad technology.
Alex Rowling, Chicken CycleKit’s marketing manager, said: “We are excited to be working with ActivelyOutdoors for 2019. Partnering with ActivelyOutdoors was an easy choice, its ad technology is second to none and it has an excellent knowledge of the bicycle industry and truly understands the needs of distributors and brands.”
James Hamilton, owner of ActivelyOutdoors, said: “We are delighted to be working with Chicken CycleKit – a progressive and forward-thinking distributor here in the UK. We look forward to helping it show off its range of products and brands through interesting ad creatives across the major cycle media and having an impact on these audience buying decisions.”
In February, it was announced that i-ride had chosen ActivelyOutdoors to design, build and manage all the distributor’s digital advertising.
