BikeBiz Bicycle and cycling retail news
The programme is on BBC1 at 7.30pm.
The flashing Indicator gloves and Simon Goude’s latest Indicator goodies are commercial products, available to the trade, and now come with a new POS stand.
The Comfort Saddle is available from comfortsaddle.com and was designed by Brian Cox and Lee Bulbrook from Norfolk. It’s similar to the plethora of extra-wide, noseless comfort saddles already on the market, and introduced in their droves at every trade show. These never get specced as OE items.
Oddly enough, the Cox and Bulbrook saddle is said to have been designed following analysis of the way in which the human body moves while climbing stairs, an activity that the pair claim requires a similar set of movements to cycling. Their Comfort Saddle is said to support the pelvis more fully and allows a natural swaying motion as the rider pedals.
Naturally, the new saddle is being promoted as a “revolutionary breakthrough in comfort for recreational cyclists,” skimming over the fact noseless, suspended, well-padded saddles have been around as long as bicycles.
The Comfort Saddle costs £34.95 plus £3.00 p&p.
Also featured on the BBC’s best inventions website is a backlighting cycle lamp, designed by a motorist.
”When Tudor Davies nearly ran over a cyclist one night he was inspired to make cycling safer,” says the BBC website.
“His near-miss occurred at a T-junction where around 80% of bike accidents happen,” claims the BBC, offering no reference to back-up this statement.
“He stopped at the give way line and was just about to pull out when a cyclist appeared out of the gloom of the road. [Davies] hadn’t seen him at all, even though the cyclist was doing everything right. He had lights, reflectors and he was wearing flourescent gear.”
Mr. Davies had a brainwave, make a cycle lamp that illuminates the cyclist.
“The new bike light has a forward beam as normal, as well as a light that points backwards towards the cyclist. The rear-facing beam is directed so that the light never goes in the cyclist’s eyes.”
Davies is said to be looking for a manufacturer.
“Questionnaires and surveys have shown that there is a market for the light,” claims Davies.
