The Guardian.co.uk has launched specific bike blog and podcast series.
Released monthly, the podcast will feature reviews of new bikes, essential biking accessories, discussion of issues important to cyclists, interviews with celebrity cyclists and reports on cycle holidays and expeditions. The first edition of the podcast includes an interview with Triple Olympic champion Sir Chris Hoy.
Matt Wells, head of audio for the Guardian, who will be one of the voices of the Guardian Bike Podcast, said: “Like all businesses, the Guardian office is full of staff – including me – who ride their bikes to work, go on cycling holidays or just enjoy cycling in their spare time.
“Unlike other Guardian podcasts, there will be no single presenter and no studio-based links. Everything will be recorded out and about as we’re testing new bikes, speaking to cyclists and generally having a good time on our bikes, which is what it’s all about.
“We are also delighted to have partnered up with Evans Cycles for the first show, so anyone interested in getting a ten per cent in-store discount should listen to the first edition to find out how.”
Guardian reporter Peter Walker, who is editing the new blog, added: “The new Bike Blog is part of the Guardian’s popular Ethical Living blog, and is for every cyclist – commuters, beginners, families – not just the Lycra brigade. As well as the new podcast, the blog will include a wide range of cycling features, analysis of cycling initiatives and – as with all of our blogs – loads of input and participation from our readers.”