Tag Archives: ZyroFisher

ZyroFisher has announced the launch of a new promotion called “Daily Deals” for its retailers. The distributor will provide a new deal every day with some of its best ever offers, starting from Monday, October 23, and continuing every weekday until the end of November. Retailers are encouraged to visit …

ZyroFisher, has today (September 8) announced a leadership transition as Rob Haycock, the company’s CEO, steps down from his role. Effective immediately, Tom Ainscough will assume the position of CEO at the Darlington-based distributor while James Browning will transition from non-executive chairman to executive chairman. Tom Ainscough, who has served …

ZyroFisher has announced a new exclusive UK & Ireland partnership with tubeless sealant experts Joe’s No Flats. This marks the beginning of a new chapter for the brand in the UK and products will soon be available to independent specialist retailers. Joe’s No Flats has become a leading one-stop-shop for …

US MTB component brand Deity has just dropped its latest signature Cameron Zink handlebar, 10 years after the first.   The CZ40 is a long-awaited update to the CZ bars, featuring a unique 9.5 x 4.5 degree bend that replicates the feel of a motocross bar. Deity is distributed by ZyroFisher …

After three years away from the British market, Canadian mountain bike brand Norco is returning to UK shores, exclusively distributed by ZyroFisher. Daniel Blackham attended the launch event to see the 2023 range  This piece first appeared in the April edition of BikeBiz magazine – get your free subscription here …

Returning to Whittlebury Hall, this year’s COREbike will once again be a major trade event on the calendar for many distributors and dealers

Ahead of COREbike, Hiplok co-founder Ben Smith takes us through the extensive 2023 Hiplok line-up and explains how the brand’s Flagship Store Program, available through ZyroFisher, is helping retailers find the best security offering for their customers

ZyroFisher has announced a partnership with e-bike systems specialists Mahle. The partnership is a ‘key step’ in Mahle’s goal to expand its partner network to more regions in the coming months. From today, Mahle’s aftermarket SmartBike System components will be immediately available to ZyroFisher’s IBD network. The collaboration is part …

ZyroFisher has announced its new partnership with Canadian mountain bike brand Norco Bicycles. Norco’s bikes will soon be available across select independent specialist retailers. Alex Coventry, ZyroFisher’s brand development head, said: “We are extremely proud to bring Norco on board as part of the ZyroFisher product portfolio. The exceptional product …

Santini Cycling is to operate UK distribution through its own company UK Santini Ltd., supplying all the Santini collections directly to selected UK retailers. With the new year, Santini will part with distributor ZyroFisher after more than 20 years of partnership. Monica Santini, CEO of Santini Cycling, said: “We are extremely …