Ass Savers AB, the company behind the Swedish fender brand Ass Savers, is now officially known as Paraply AB. Meaning “umbrella” in the team’s native language, this name change comes after a decade of keeping cyclists dry under a more descriptive moniker. The company says the Ass Savers brand name …
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Ison Distribution has announced the introduction of award-winning mudguard manufacturer Ass Savers into the ID brand portfolio. Since 2011, Ass Savers has designed and produced minimalistic mudguards and weather protection gear for cyclists out of Gothenburg, Sweden. Bryan Harris Ison Distribution Commercial Manager “I’m really excited to have the opportunity …
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