BikeBiz Bicycle and cycling retail news
Thursday September 4th 2014 is expected to see tens of thousands of new cyclists take to the streets and cycle to work for Cyclescheme’s second National Cycle to Work Day.
Hundreds of bike shops across the country will be making sure their bikes are in tiptop shape and ready for a cycle commute to work by offering Free Bike Health Checks between August 25th and September 4th.
Free Bike Health Checks are ten point MOTs for bikes – no restorative work is done on the bike but recommendations are made if the bike does not have a clean bill of health.
Paralympic legend Dame Sarah Storey is on board for a second year and scores of UK employers will be putting on events and offering free ‘coffee and croissants’ to their colleagues in a bid to stage Britain’s ‘Biggest Bike Breakfast’.
Cyclescheme director Daniel Gillborn said: “Cycle to Work Day is our way of getting everyone together to celebrate cycle commuting. From our clients and their employees through to the independent retailers we partner with, the day is a fantastic opportunity for people to give cycling a go.
“This year we want more stores than ever getting on board and offering free bike health checks. Opening your doors to new and returning cyclists isn’t just about helping people get on two wheels, it means an increased opportunity for P&A sales, and will certainly keep your workshop busy.”
If you’re an independent bike shop and you want to offer Free Bike Health Checks, head to www.cycletoworkday.org and pledge your support now.
