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Saddleback Ltd has bolstered its external sales force for MTB in the north of England and Scotland.
As of Monday, April 8, respected area sales manager Jonty joined the Saddleback family.
Bright takes with him a wealth of MTB experience following his 20 years in the industry, to focus on Pivot Cycles and Troy Lee Designs in the north of England and Scotland.
Andy Wigmore, managing director of Saddleback Ltd, commented: “We are very pleased to have Jonty join the talented team of people here at Saddleback.
“His knowledge and experience in the premium mountain bike category will help strengthen our ability to deliver some of the most desirable brands in the industry to the discerning mountain bike community.”
The addition of Bright to the Saddleback roster bolsters its northern territories, with him concentrating on the company’s performance mountain bike brands, taking increased access to demo events, ride outs and hands on product training.
Following his appointment, Jonty Bright, MTB north and Scotland at Saddleback, said: “I am incredibly excited to be joining the Saddleback team, I will be looking forward to getting behind the incredibly strong brands that the company distributes.
“Pivot is unquestionably at the spearhead of MTB design, driven by passionate people all the way from the top, I really can’t wait to share this ethos. Troy Lee designs has an incredible heritage it will be an honour to represent this brand in my territory.”
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Amongst other leading performance brands Saddleback is also the exclusive UK distributor for Chris King, ENVE, Feedback Sports, WTB and Wolf Tooth.
Any retailers in the north of England or Scotland interested in learning more about opportunities can reach out to Bright with any Pivot Cycles or Troy Lee Designs queries via email at: Jonty.bright@saddleback.co.uk or by calling 07710024001
