BikeBiz Bicycle and cycling retail news
Saddleback has opened registration for the 2018 edition of its House Show.
This year’s event offers two separate, discipline-specific days – road on Tuesday 11th September, followed by off-road on Wednesday 12th:
Road
Tuesday will have a road cycling focus, showing off the latest innovations from Saddleback’s road and triathlon collections including products from Castelli, Sidi, 3T and Stages. The brand will also host a road ride out with its demo fleet of 3T Strada bikes.
Off-road
Wednesday will focus on off-road riding with Troy Lee Designs, ENVE and Chris King taking centre stage as well as gravel and cross-discipline products from 3T. Saddleback will also be hosting a ride out on 3T Exploro bikes to give people the chance to try out the versatile all-day adventurer.
“To ensure as many riders have the opportunity to ride, and to avoid rides being delayed, demo bikes will be allocated on a first come, first served basis this year,” stated Saddleback.
“We recommend you bring your own bike along if you would like to ensure you can ride. All riders will need to bring their own helmet, kit and pedals. Don’t forget your towel if you’d like to make use of our shower facilities post-ride too.
“Each day will feature product and range walk-throughs in our newly revamped presentation area, located upstairs in Unit 11 adjacent to our main offices. There will also be representatives from our brands on hand to let you in on the latest brand news and answer your questions about new products. We’re also organising some special guests to make the day even more memorable.”
The two-day show will also offer various games, entertainment, food and refreshments, including handmade wood-fired pizzas.
All overnight accommodation for Tuesday and Wednesday will be booked directly through your regional sales manager or the national accounts manager:
South East – justin@saddleback.co.uk
North and Central England and Scotland – michael@saddleback.co.uk
South West and Wales – james.wellman@saddleback.co.uk
National Accounts – george.wise@saddleback.co.uk
