Tern has gained UK and Ireland distribution via Moore Large, the Taiwanese company reported today. The partnership starts now.
The innovative bike and accessories brand will be at Moore Large’s Geared 2017 show, February 20–25th.
Tern founder Joshua Hon said: “We are very pleased to partner with Moore Large for distribution in the UK. They are very well respected in the industry for their professionalism and portfolio of leading brands. There’s also excellent synergy between their distribution channels and our electric, folding, cargo, and lifestyle product lines.”
Moore Large MD Nigel Moore added:
"We expect strong growth in urban cycling in the years ahead and Tern is the perfect partner to help us push into new categories."
Moore Large will focus initially on Tern’s folding and electric product lines. Tern recently launched the Vektron, a Bosch equipped folding e-bike.