Magura is now distributing Cobi.Bike products across Europe to B2B customers.
The move will strengthen the Magura subsidiary’s own e-mobility product portfolio, serving markets in the UK, Germany, France, Italy, Austria and Spain.
“As a Bosch subsidiary and manufacturer of future-oriented connectivity solutions for bicycles and e-bikes, the Cobi.Bike brands seamlessly into the existing portfolio of Magura Bike Parts,” said a statement.
Magura specialises in the sale of high-quality components, especially in the field of e-mobility, which makes it the “ideal” sales partner for Cobi.Bike, according to the company. Current partner brands include Bosch eBike, Miranda, Miche, Liqui Moly, Busch & Müller and Supernova.