Modelled on Frostbike in the US – the winter trade show from QBP for IBDs – Madison's Icebike will be held February 27th to March 1st. The event will be staged in a stonking great marquee taking up almost the whole of the Madison HQ car-park in Milton Keynes

Madison launch iceBike* show

The ice in iceBike* stands for Independents’ Cycle Event. There will also be a suppliers-only conference held after the IBD-only event.

The next edition of the print mag will have full details on the show.

In other news...

The cost of living crisis: An opening for opportunistic bike shops?

In the first of a five-part series, The Association of Cycle Traders (ACT), the largest cycle trade organisation in the UK, helps retailers boost their business. This month, a look at how the cost of living crisis will nudge more consumers towards cycling