In the saddle with Aled Gamble

How many bikes do you own?
Just two, although between me and my housemates there are usually six or seven in the garage.

Where are your favourite places to ride?
To be honest, I have a blast every time I head up to Woburn or Aston Hill but Fort William last year was mindbogglingly awesome. There are loads of places that I’m hoping to ride in 2017.

What’s your biggest cycling achievement?
I wouldn’t say I have any cycling achievements to be honest, particularly when I see what most of my colleagues have done on a bike. I was pretty happy when I rode up Box Hill but more so navigating a tricky drop at Fort Bill after I nearly ended myself on the first attempt!

What’s your role at Madison and what does it entail?
I work on PR and communications here at Madison, which certainly keeps me busy. Our press officer Mike and I look after anything media-related, while I work with our online team to make sure that our social media, email and content strategies are on point.

How long have you been in the trade?
Only about two years in cycling, but have worked in marketing for about six years.

What’s the latest news from Madison?
I suppose the exciting news right now is that we are currently building up to the iceBike* and Sportline Show on 21st and 22nd February. It’s a major event for us and our dealers and every year we strive to make it better than the year before.

Are there any developments on the cards that dealers need to hear about?
Probably best to come to iceBike* to hear about all goings-on at Madison. We have a host of big new brands that have recently come onboard and our current brands have some brilliant new products too, so there’s loads to get up to speed on.

How can the trade get in touch?
Drop me an email on

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