BikeBiz Bicycle and cycling retail news
For 2016 i-Ride has introduced the Platinum D-LER Programme. The scheme will reward their platinum dealers with free product throughout the season.
This Free Product Plan includes current, sellable product from their premium brands, and is supplied regardless of whether a dealer stocks those brands. This is in addition to the other incentives such as guaranteed lowest prices on all i-ride brands, extended credit, free carriage on every order, and many other benefits.
They state that their current 2016 platinum dealers are enjoying £1772 of free product from Birzman, DeFeet, Guee, RaceOne, and Northwave.
Dealers who sign up now you can take advantage of the remainder of the 2016 Free Product Plan, or alternatively can sign up in advance for the 2017 plan.
Contact i-Ride on 01444 243000.
