BikeBiz Bicycle and cycling retail news
Eurobike has launched a new trade show in Thailand.
‘Aseanbike powered by Eurobike’ will take place in Bangkok from 3rd-5th October 2019.
The show will be based at the Impact Exhibition and Convention Center and held in partnership with Thai trade fair organiser N.C.C. Exhibition Organizer (NEO).
It was designed by Messe Friedrichshafen as a B2B2C platform for the South-East Asian market.
Stefan Reisinger, head of Eurobike, said: “The Association of South-East Asian Nations (ASEAN) region is a promising future market as the number of production sites are continually expanding.
“In addition to the growing production of bicycles and components in the South-East Asian region, incomes and the standard of living are increasing, as is the demand for high-quality bikes.
“We see great potential here, both at sourcing and OEM levels, and as a future market for western brands.”
Aseanbike is open to OEM manufacturers, brands, importers and distributors as well as retailers and service providers.
It offers multiple exhibition and meeting options, from classic trade show booths to importer meetings and retailer meetings, right the way through to test/demo tracks and group rides.
The show also benefits from its modern exhibition halls and conference centre, plus the optimal infrastructure and transport links.
Chiruit Isarangkun na Ayuthaya, president of the Thailand Convention and Exhibition Bureau, said: “As official supporter, the Thailand Convention and Exhibition Bureau (TCEB) is pleased to see this collaboration bring a new bicycle show platform to Thailand.
“Aseanbike powered by Eurobike perfectly combines this major European show with the high-potential ASEAN market.
“And since biking’s popularity is rising throughout both the EU and the ASEAN region, this show will definitely help boost business, pleasure and relations in the future.”
