BikeBiz Bicycle and cycling retail news
Following the confirmation that Dalby Forest would once again host a round of the UCI Cross Country MTB World Cup, the organiser is looking for the bike trade to partake in the event.
Alongside the competition round, this year’s event saw a Pro Sprint Eliminator, people’s event The Dalby Dare and the Expo Village.
An early booking rate has been promised for those booking to exhibit in advance.
Madison marketing director Will Fripp said: “As title sponsors of the UCI World Cup – presented by Shimano – Madison was delighted to offer technical support to the riders and showcase Shimano, PRO and also DT Swiss products.
"The 2010 event was well organised and well attended, with plenty of interest at the Shimano, PRO and DT Swiss expo. We are looking forward to the 2011 Dalby World Cup, which promises to be bigger and better.”
A Cambrian Tyres spokesperson added: "Dalby gave the feeling of something ‘grand’ in terms of outdoor events in this country. You certainly felt that you were at a World Cup level event and we saw a decent level of quality visitors to our stand.”
Axel Bikes enthused: "Dalby this year was one of the most professional cycling events we attended, and the format of building in additional events over the weekend really brought in quality customers to our stand, count us in for 2011."
For more details email here, or contact Farrelly Atkinson on 01225 561211.
For more events click here for the dedicated BikeBiz Events page.
