BikeBiz Bicycle and cycling retail news
London bike fitting firm Cyclefit is to carry a range of Guru complete bikes and frames, following talks at this year’s SICI Symposium in Denver.
The Canadian label produces unique builds for its customers, using cutting-edge materials. The Crono2 and Geneo boast custom, carbon and aerodynamic credentials, despite the bespoke build.
Having only just begun production of complete bikes and following a successful ‘probation period’, Cyclefit will become the exclusive UK agent for the brand, whose bikes are priced on a tiered structure, as follows:
Tier 1 frames feature full custom geometry and paint options for the very best in modern bicycle design.
Tier 2 frames feature Fast Forward stock geometry but a full range of paint customisation.
Tier 3 frames feature stock geometry and stock colours for high value, high quality riding.
Cyclefit is also a UK agent for Guru, Passoni, Serotta and Seven Cycles, as well as offering a custom build program with Trek bikes. The firm says that 80 per cent of its bikes sold are custom built to the customer’s requirements.
Cyclefit: 020 7430 0083
