This year’s Local Bike Shop Day saw a record-breaking 524 shops taking part, a 42% increase versus last year. The shops that signed up were more active in supporting the day than ever before, said organisers the ACT, celebrating in a variety of ways ranging from free gifts such as …
Read More »Fara Cycling partners with PaceUp Media for European PR
Oslo-based, adventure-focused bike brand Fara Cycling has announced the appointment of PaceUp Media as its new pan-European agency partner. Having made its UK debut at the Rouleur Live event in London last year, Fara Cycling is continuing its growth across Europe with this new strategic PR partnership. PaceUp will fulfil …
Read More »Felix Jahn announced as new CSR manager at Schwalbe
Felix Jahn has been announced as the new corporate social responsibility (CSR) manager at Schwalbe. All current and new projects will now be consolidated into the newly created position under the direct control of Jahn. The 30-year-old has known the company since childhood and is a member of the entrepreneurial …
Read More »Shift Active Media welcomes four new members to team
Shift Active Media has welcomed four new members to its expanding team. The cycling marketing services business has hired Matt Martin as research director. With nearly 15 years experience of consumer research and insights, Martin joins Shift from Hall & Partners (Omnicom) where he led teams working on global brand …
Read More »Endura appoints Noah Bernard as brand director as Jim McFarlane and Pamela Barclay step back
Jim McFarlane, founder of cycling apparel brand Endura, and director Pamela Barclay have announced plans to step back from the day-to-day management of the business. Noah Bernard has been appointed brand director and will lead the business going forward. McFarlane founded Endura 30 years ago and has managed the brand …
Read More »Bike Mechanic Simulator 2023 announced for PC and consoles
Bike Mechanic Simulator 2023, a true-to-life game where you can become a bicycle mechanic and expand your own workshop, is slated to release for PC and consoles. The new simulator will debut in early 2023 on PC, and will also be released for PlayStation 4, PlayStation 5, Xbox One, Xbox …
Read More »Fatcreations’ Scott Patron wins Cycle Show BikeRadar Jaw Droppers award
The Cycle Show has announced the winner of its BikeRadar Jaw Droppers competition – Fatcreations’ customised Scott e-MTB. The Jaw Droppers display, secured by Litelok, saw a range of customised and one-off bikes showcased at the event in Alexandra Palace’s main hall on which visitors voted for their favourite. Brands …
Read More »We need YOU – Do you want to help judge the BikeBiz Awards 2022?
The BikeBiz Awards is returning for 2022, and this year we’re looking for judges to help decide the winners. The awards will take place later this year in a digital format, and we will be announcing further details in the coming months. The nomination process will remain the same, where …
Read More »Top five jobs of the week – 6th May
The BikeBiz jobs board filled over 750 positions in 2021, and listings are still on the rise. Here’s our latest top five… Mechanic & Customer Service Assistant – Dean Forest Cycles Ltd Due to the rapid expansion of our business, we have a vacancy for a cycle mechanic and customer …
Read More »SunGod invests in grassroots cycling with Tekkerz CC partnership
British performance eyewear brand SunGod has partnered with London-based cycling team Tekkerz Cycling Charisma. Founded by former elite cyclist Alec Briggs, Tekkerz CC combines top talent with the best up-and-coming younger riders to create a part-elite/part-development team. Briggs’ definition of Tekkerz is ‘to ride with great skill or efficiency’. The …
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