BikeBiz Bicycle and cycling retail news
Boardman Bikes has bolstered its sales and support team with a number of new appointments.
Tasked with the development of existing business as well as an increased brand presence for the elite series in the UK, Johnny Dodgin (pictured right) will join Richard Cartland as the North and South UK Sales Managers respectively.
Adam Biggs, Head of Sales, said: “Johnny is coming on board at the perfect time prior to our new range launch. Johnny has a very strong academic history complimented with an in depth understanding of the sport and industry.
"His role will be crucial to the ongoing development of our sales network in the UK in addition to the accomplishments achieved by Richard so far this year”.
Boardman’s Global footprint is also expanding with support from infrastructure investment with new appointment, Mark Flanaghan, heading up the expanding Finance Team and Mike Cullen leading International Sales support.
Both Flanaghan and Cullen (pictured below) bring a wealth of experience in accounting and customer service support respectively and their roles will be pivotal to Boardman’s anticipated growth in 2016.
Biggs added: “Our greatest challenge has been the growth we have experienced over the past 12 to 18 months, however with considered investment and increased capacity our business is now in a position where it can grow as quickly and efficiently as possible heading into MY16. With the strength in depth across our team, supported with new warranty and sales support divisions our dealers and end users alike should expect nothing less than the highest level of service.
"Our new product range along with further brand and business developments will be announced on November 12th and will be the most significant in our brand’s history to date. One of the projects we are working on will set a new standard for the Bicycle Industry in the UK so it is safe to say that our team are pretty excited at the minute.”
