New distribution deal comes into effect in January

Zyro links up with Michelin’s bike tyre lines

Michelin has announced that Zyro will distribute its complete range of road, mountain bike and city trekking tyres starting from January 2013.

Covering the UK and Ireland, ZYRO will offer a comprehensive range including the famous Michelin Pro 4 and Wildgripper MTB tyres.

Michelin UK country manager Paul-Erwan commented: “We are extremely confident that in ZYRO we have a distributor who consistently delivers excellent customer service from sales through to delivery. We know Zyro has a history of adding value to brands and look forward to working with them to enhance the Michelin brand supporting our wide retailer base.”

Zyro brand director Neil Mountain added: “Michelin is one of the most widely recognised and highly regarded tyre brands by consumers throughout the world. This brand new range is both simple and optimised, satisfying every use, type of terrain, bike, condition or level of performance. This is an exciting addition to the vast range of products now available from ZYRO and we are looking forward to launching the range in January.”

For full details on the range and how to order, dealers should contact their Zyro account manager or contact the Zyro sales team on +44 (0) 1845 521742.

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