One advantage IBDs will always have over the internet is servicing and repairs. Even if customers do choose to spend an increasing amount of time perusing the web, the value of customer service and expertise that bike shops provide in person can never be overlooked. And while the COVID-19 pandemic …
Read More »Sigma Sports launches new e-commerce site, reports sales surge in April
Sigma Sports has introduced a new website, aiming to bring an improved shopping experience to customers. The updated design offers simplified navigation menus and checkout as well as detailed product gallery features. In addition, shoppers will have the chance to speak with expert store staff through live chat and video …
Read More »Sigma Sports reports ‘unprecedented’ increase in turbo trainer orders
Sigma Sports has reported a 440% increase week on week in the number of orders placed on turbo trainers, as well as static bikes. In addition, the launch of the new Wahoo Kickr, which has been available for pre-order from 19th March, has seen “huge interest” with initial drops selling …
Read More »How did bike shops fare in 2019?
"Brick and mortar retailers are able to offer passionate face to face conversations, live expert opinion and quick service"
Read More »Sigma Sports to open new store in Oakham
"This expansion will allow us to engage with the cycling community around Leicestershire and beyond"
Read More »VEL introduces new range of bike lights
It is now available in-store and online exclusively through Sigma Sports
Read More »BikeBiz Awards 2019: And the winners are…
The winners were announced at the 11th annual ceremony, which returned to the Cycle Show at the NEC Birmingham in conjunction with the exhibitor after-party
Read More »BikeBiz Awards: Vote now for retailers of the year
The online vote will close on Friday 16th August at midday and the results will determine the 2019 BikeBiz Awards winners
Read More »BikeBiz Awards 2019: And the nominees are…
The online vote will close on Friday 16th August at midday and the results will determine the 2019 BikeBiz Awards winners
Read More »Sigma Sports to be official supplier of the 2019 UCI Road World Championships
The partnership will see the UK road cycling retailer join forces with cycling’s world governing body across a range of activities in the build-up to and during this year’s events
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