Points of View Archives

Protect your business, build your brand

13/07/2022 Features Comments Off on Protect your business, build your brand

Nick Barthram, founder and strategy partner at brand consultancy Firehaus, explores how you can future-proof your business

How can brands and retailers overcome the curse of content?

25/05/2022 Features Comments Off on How can brands and retailers overcome the curse of content?

Nick Barthram, founder and strategy partner at brand consultancy Firehaus, explores how brands and retailers can avoid stagnating through their online content

Who should your advertising target?

04/11/2021 Features Comments Off on Who should your advertising target?

So you want to start advertising to increase sales. Who should you target first? By Jake Voelcker, owner, Bicycleworks

E-bike battery fires and how to stop them

29/10/2021 Features Comments Off on E-bike battery fires and how to stop them

A rise in fires involving e-bike batteries recently prompted the London Fire Brigade to issue a warning, urging people to only use trusted batteries and be careful to charge and store them correctly. asecos’ Les Day explains the risks and how storage cabinets can protect against fires and explosions

Making cycling (even more) sustainable

14/10/2021 Features Comments Off on Making cycling (even more) sustainable

Andrew Richardson, content writer for Leisure Lakes Bikes, looks at how you can boost your bike to a new level of sustainability

Busy roads return: are we already forgetting lessons learned from COVID-19?

01/06/2021 Features Comments Off on Busy roads return: are we already forgetting lessons learned from COVID-19?

By Karen Gee, founder and editor of family cycling website Cycle Sprog

How e-bikes can shake up the daily commute

07/05/2021 Features Comments Off on How e-bikes can shake up the daily commute

By Jamie Milroy, co-founder and CEO at Dash Rides With the global pandemic leading to national lockdowns and concerns about social distancing, cycling in the UK has never been more popular. People are itching to get out and about, and we’re not just talking about fitness fanatics. More commuters are …