Tag Archives: London Cycling Campaign

Cycling brands, retailers and organisations are collaborating to create the new Cycling Marketing Board, set up with a vision to continue to entice new consumers to cycling, and diversify cycling’s image with Governments and in the media. The Cycling Marketing Board follows the industry-backed #BikeIsBest campaign in 2020, which won …

Nine walking, cycling, public transport and shared mobility groups have come together to call for ‘rapid’ action to cut greenhouse gas emissions with less than one year to go until COP26 in Glasgow. The NGOs have formed the Sustainable Transport Alliance, a new UK-wide alliance for green and fair transport …

Climate charity Possible has teamed up with Brompton Bicycle and Covent Garden to launch ‘Name Our Lanes’, a competition to name London’s cycleways. This comes following a boom in cycling in the capital as more people are choosing to travel by bike during the COVID-19 pandemic. To mark the duration …

The #BikeIsBest campaign has written a letter to Prime Minister Boris Johnson on safeguarding the “golden age of cycling”. It relates to the ‘worrying increase in bikelash’ and the need to better equip local authorities to deliver a cycling ‘revolution’. It also calls for a clear timetable on Active Travel …

Leading voices from the cycle industry have joined forces to show that #BikeIsBest in a new multi-format campaign. In the UK, two thirds (68%) of all journeys are under five miles, a distance that can be easily cycled by most people. Believing that #BikeIsBest, many of the cycling industry’s biggest …

The London Cycling Campaign (LCC) is calling for e-scooters and other micromobility technologies to be made road-legal, according to strict requirements, with access to cycle infrastructure. “Mass mode shift away from car use to walking, cycling, public transport and new, shared mobility options will be essential to decarbonising London’s roads, …

Cycling brands, retailers and organisations are launching a new joint campaign to show the UK public that #BikeIsBest and inspire a new demographic to take up cycling. At the heart of the campaign is a film, designed to promote behaviour change and question why we would return to our transport …

An open letter calling on temporary infrastructure for cycling and walking has been sent to Chris Heaton-Harris MP, the minister of state responsible for cycling and walking. It is a co-signed letter led by Brompton and supported by Barts Health NHS Trust. It is also supported by senior executives from Cycling …

London Cycling Campaign has launched a cycling advice service for those considering cycling during the COVID-19 pandemic. A new chatbot on Facebook Messenger will provide advice for people who want to cycle for essential journeys for the first time, as well as those returning to cycling, and people who cycle …

Lime will engage with LCC members and local groups across the capital to learn about their needs, priorities and views on e-bikes, dockless hire schemes and the future micro-mobility in London