Tag Archives: Life Time

Life Time Athletic Events appoints Shift Active Media as global PR agency

Following a successful pitch process, Shift Active Media has been selected by Life Time Athletic Events to manage global PR and on-site press offices for its flagship cycling events, including Sea Otter Classic, Unbound Gravel and the broader Life Time Grand Prix series. Starting with the 34th edition of the …

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Life Time acquires Sea Otter Classic

Sea Otter Classic has been acquired by Life Time. Life Time is the owner/producer of multiple athletic events, with a history of providing ‘premium, uncompromising’ race experiences. Its acquisition of Sea Otter marks another ‘important’ step in the continued growth and success of the event. Sea Otter Classic’s leadership team …

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