Channel 4 business show seeks IBDs to take part

Still chance for independent cycle retailers to star in TV programme

Production company Optomen has told BikeBiz that it is still looking for independent bicycle retailers to star in its new business TV show to run on Channel 4.

BikeBiz was told that the response was strong to the initial call, but their is still room for IBDs to take part.

The show is looking to help independent businesses improve profits and build strainer customer bases.

Here’s the notice from Optomen in full:

"Are you an independent cycle shop that needs help?

"A brand new expert-led series for Channel 4 is going to show independent businesses how to improve profits and build a stronger customer base. If your business is struggling to survive or expand, we still want to hear from you.

"As part of this programme the successful applicant will receive advice and guidance from one of the UK’s Leading Consumer-facing Business Experts to help you give customers great value-for-money and increase your profits.

"If you own the company and want to apply to be involved please e-mail or call 0203 227 5980."

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