Simplon wins Red Dot Award for quality design

After several days of assessing thousands of products from all over the world, the Chenoa HS received the Red Dot Award.

With the Chenoa HS, SIMPLON has created a design that the expert committee for the Red Dot Award: Product Design 2017 has recognised with the accolade.

Thee brand stated that design goals of the Chenoa HS e-bike were to develop a bicycle with a particularly rigid, durable and light frame that offers high seating and riding comfort, as well as safety. The rechargeable battery not only fits aesthetically in the carbon frame, but it is also intended to have a stabilising effect through its central balance point. Specially designed cross sections for the chainstays, a carbon or suspension fork and 50 mm tyres, which safely master road curves, complete the features of this e-bike.

Professor Peter Zec, founder and CEO of the Red Dot Award, said: “The Red Dot winners are pursuing the right design strategy. They have recognised that good design and economic success go hand in hand. The award by the critical Red Dot jury documents their high design quality and is indicative of their successful design policy.”

Manufacturers and designers around the globe were also invited to enter products into the 2017 competition. The jury of around 40 independent designers, design professors and specialist journalists tested, discussed and assessed each individual product. In total, the competition received more than 5,500 entries from 54 countries this year.

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