BikeBiz Bicycle and cycling retail news
Bike shops and cyclists alike are preparing to take part in Local Bike Shop Day 2024
The UK’s estimated 7.6 million cyclists are being urged to get on their bikes on Saturday, May 4, and head down to their local independent bike shop, as many prepare special activities to mark the annual Local Bike Shop Day.
Sponsored this year by Cytech, the international training and accreditation scheme for bicycle technicians, the annual event raises the profile of independent bike shops, with a specific focus on their particular levels of expertise and customer service.
Among those taking part this year are ACT members, Summit Cycles in Aberystwyth, which will be celebrating Local Bike Shop Day by offering up to 50% off selected clothing and helmets, free bike health checks, e-bike test rides and a prize draw to win a £150 voucher.
ACT member Bicycle Links in Norwich will be hosting a small yard sale to promote the shop and attract more visitors.
They are hoping their selection of second-hand bike parts and accessories will act as a distinctive way to encourage people to visit the shop.
Bike and repair shop, Aztecs in Bow, East London will be offering customers old and new 10% off everything in the shop, on the day, while at De Ver Cycles in Streatham, Britain’s first black cycling champion, Maurice Burton, will be in conversation with Paul Jones discussing their book, The Maurice Burton Way, and visitors can also ride with Burton at 9am, departing from De Ver Cycles’ Streatham shop.
“Independent bike shops across the UK have a particular culture, service and level of expertise that places them at the heart of their local cycling communities. Local Bike Shop Day the day we all get to celebrate
that,” says Jonathan Harrison from the ACT.
“Whether it’s for accessories, for servicing or repairs, for accessories or just for specialist advice, independent bike shops provide a knowledgeable and invaluable service to cyclists of all ages, and this
is a chance to support them and celebrate them. For bike shops it is a chance to reinforce their customer relationships and promote themselves to new audiences.”
