Peaty’s expands team with Argent and Gray appointments

Peaty’s Products has announced that it has expanded its team, following the business’ growth in recent years.

With two newly created positions, the company said it has recruited with “a desire to expand its killer product portfolio and drive brand awareness globally”.

Logan Argent joined Peaty’s back in October as its new product manager. Argent has been a product manager for over 15 years in the bike trade, having previously worked for Charge, Fabric and Cannondale, where he was hugely influential in developing their product ranges.

Peaty’s says to expect to see a ‘bunch of new drops’ in 2023, as it continues to expand its product portfolio.

Jake Gray has also joined Peaty’s as its new head of marketing. Gray has been marketing manager for Scott Sports for the last nine years, and Peaty’s says having Gray on board will bring a new dedicated focus to its marketing efforts.

While market conditions are forecasted to be extremely tough in the coming year, Peaty’s said it is taking ‘every measure’ to make sure riders can rely on the brand to continue its support and innovation, bringing nothing but the best products to consumers and stores alike.

Peaty’s is distributed in the UK and Ireland by Silverfish UK.

Read more: ‘This is a magic moment in Brompton’s history’: Brompton unveils its millionth folding bike with global tour announced

In other recent appointment news, Simon Ford has been appointed sales and marketing director – ABUS Mobile Security for the UK and Ireland. Ford, who will head up the sales and marketing activities in the UK and Ireland markets, joins ABUS with a wealth of previous experience in the UK cycling market, having held senior sales and marketing positions.

Bikmo also recently announced three new members joining its board – Gareth Nettleton, Tori Fahey and Cees de Witte.

Rebecca Morley

Recent Posts

Top five jobs in the bike trade this week – 3rd February

The BikeBiz jobs board filled over 740 positions in 2022, and listings are still on…

58 mins ago

Rapha launches new Explore Gore-Tex C-Knit Jacket and Explore Pants

Rapha has launched the new Explore Gore-Tex Jacket and Explore Pants. The Explore Gore-Tex Jacket…

2 hours ago

Seventies Distribution on how its direct-to-consumer Backyard BMX website is supporting BMX stores

Seventies Distribution launched the direct-to-consumer Backyard BMX website in late 2022. BikeBiz finds out how…

3 hours ago

Trade registration for The Cycle Show 2023 now open 

Registration for members of the trade for the 2023 Cycle Show in London is now…

1 day ago

Austrian urban bike brand Vello moving to direct-to-retail model in UK

Vello has announced that it is moving to a direct-to-retail model in the UK. The…

1 day ago

Focal Events announces return of bikepacking event The Distance in May

Focal Events, organiser of Dirty Reiver, Grinduro UK and Frontier 300, has announced the return…

1 day ago