BikeBiz Bicycle and cycling retail news
Moore Large has now released the dates to showcase its line-up of new products at its Derby HQ from Wednesday, September 20th to Friday, September 22nd.
The dates coincide with the Cycle Show at Birmingham NEC, which is less than an hour’s drive from the distributors head office and takes place Thursday to Sunday of the same week. Retailers already travelling to the Cycle Show can also visit Geared Autumn and benefit from a subsidised hotel rate courtesy of Moore Large. Dealers will be offered bed and breakfast at a Derby city centre hotel for £35. The distributor will also be taking overnight customers out to dinner on the evening of their stay.
One of the most significant releases of the show will be the updated Forme line up, consisting of 48 new models and marking the beginning of a more logical product lifecycle, and the first full range since Adam Biggs has been managing the brand. The huge amount of bikes to be launched covers additional categories such as adventure road models and the performance road flash series. Other developments include the addition of junior models and e-MTBs. Additional bike launches include Haro, Premium, Polygon, Tern, Bumper, Cuda P and Bobbin.
Retailers can also expect to see a few new additions to the accessories line up such as RooDol training systems and Mudhugger mudguards. Geared Autumn is the only place where retailers can see the distributor’s full portfolio of brands and be the first to see new apparel ranges from Lake, O’Neal and SaKO7, with additional exclusive show-only deals on offer.
There is limited availability for the hotel bookings on Tuesday, Wednesday and Thursday night. To secure your place, register your interest at www.gearedshow.co.uk and the Moore Large sales team will be in touch to confirm your reservation.
