BikeBiz Bicycle and cycling retail news
A host of offers are available to bike shops as Moore Large launches its new B2B site – b2b.moorelarge.co.uk.
As well as ‘web-only’ one-day-only deals on certain lines at low prices, Moore Large is offering dealers incentives to promote use of the new website. Throughout the month of September every bike order placed via the B2B with a trade value over £1,000 will be eligible for a free Bumper 12” Sparkle bike.
Accessories orders will have a six per cent settlement discount applied when placed through the B2B in September. In addition, the distributor is offering free carriage on online P&A orders over £50.
Moore Large’s aim is to enable customers to place their orders at a time and place and in a way that is most convenient for them.
Built using dealers feedback, the site has a range of easy to use features: Dealers can save favourite products and lists to make re-ordering as quick and easy as possible; alternatively dealers can skip browsing the site and quick order using part numbers or upload orders via CSV file. Visually the site is more appealing with multiple product images, zoom function and the option to view products in a list or grid format. As dealers often add to their basket over a number of days and check out once they have a substantial order, the website notifies users when the stock level of an item in their open basket changes. Availability dates are also shown for out of stock items and back orders can be viewed.
There are more updates to come and Thomas Peet, a Digital Media Executive, has been recruited to look after the digital marketing.
Moore Large customers have been sent new log-in details; if you haven’t received yours, contact Moore Large. Alternatively, for those who are interested but are not currently a customer, contact the sales team on 01332 274 252.
