BikeBiz Bicycle and cycling retail news
UK-based lighting specialist Blaze gained national acclaim with the lauch of the Laserlight – a product specifically designed to raise awareness for cyclists on busy streets.
The brand has now confirmed that it will display a host of products, including the Laserlight, at The Bike Place 2018.
With over 20,000 lights already fitted to bike share schemes such as London Santander Cycles and experienced by thousands of users on a daily basis, demand for its after-market products is rising.
The lights are already stocked in Evans, Cycle Surgery and Cycle Republic and a number of urban focused stores; the brand is now looking at working with more IBDs as potential stockists.
Members of the Blaze team will be on hand for the duration of The Bike Place Show, which takes place from Sunday, January 14 to Tuesday, January 16 at Silverstone Race Track.
