Head of Marketing

Website Peaty’s Products

Tired of being an unappreciated cog in the corporate machine? Well, come and join us at Peaty’s and help us build something special. A rider-owned business with a work hard, play hard culture, Peaty’s are growing at a fast pace and now need an experienced Head of Marketing to help take us to the next level.  

Based from home, we are looking for an experienced head who is fully immersed in the fast changing world of marketing who can bring fresh ideas, challenge the status quo, and build a marketing team around them with an approach that balances the latest digital marketing techniques with traditional marketing methods

Working with internal and external resources, the Head of Marketing will have overall responsibility for:

  • Devising, developing and implementing an overall brand marketing strategy with a strong emphasis on digital reach
  • New product launch strategies – devise, implement and review
  • Play a key role in new product development – from concept through to launch
  • Website management and revenue
  • Social media performance
  • Advertising management – print and digital campaigns
  • Create and manage an events calendar consisting of both trade and consumer shows/events, both domestically and internationally. 
  • Advertising management – print and digital campaigns
  • PR communications, media relationships and product reviews/brand positioning – globally
  • Manage and optimise the athletes/teams/events/partners relationships and campaigns
  • Budget management, data analytics and reporting

Key requirements:

  • Minimum 3 years experience in a marketing role, preferably within the bike industry
  • Good knowledge and passion for the bike industry – riders, brands, media, events, products etc.
  • Must be well planned, organised and an excellent communicator
  • Creative mindset, strategic vision and a head for business

To apply, please send a covering letter and CV to hiring@peatys.co.uk

Closing date for applications: Thursday July 21st

To apply for this job email your details to hiring@peatys.co.uk.

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