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Hotlines is giving dealers the option to claim a free saddle to test WTB’s ‘Fit Right’ sizing system.
WTB unveiled updated graphics across the entirety of the company’s saddle line at Eurobike this year.
The progressive saddle shapes now come with subdued graphics to provide a “sleek and modern appearance that doesn’t clash with the defining colours of a bike”. In addition to updated graphics, every WTB saddle is now covered with a premium microfiber material, regardless of other features available at different performance tiers, Hotlines has said.
“Recognising even the world’s most comfortable saddles requires a fit procedure to direct an individual rider towards their ideal saddle,” said a statement. “WTB introduced the revolutionary Fit Right System as the most accurate and non-intrusive method available.
“Based on an anatomical correlation between the wrists and ischial tuberosities (sit bones) of the body, the WTB Fit Right System uses simple steps to direct riders towards an ideal saddle width and padding thickness to match their physiology and riding position. Online or instore, it’s simple with no requirement for a ‘bum device’.”
To encourage dealers to engage with the new fitting system, Hotlines is inviting them to try the online sizing tool and request the resulting size and shape by e-mail.
Saddles sent will be steel railed, one per store and limited to 100 retailers, Hotlines has said. It added that it “doesn’t care whether you sell the saddle, fit it on your own bike or give it away to your customers as a Facebook competition: Try the system, try a saddle and decide whether WTB works for your business”.
For further information, please contact Hotlines:
sales@hotlines-uk.com
Tel. 0131 319 1444
