The doors opened on Fisher Outdoor Leisure’s Expo 2011 on Sunday, featuring a wealth of brands fresh to the distributor, including the brand new Bluegrass from MET, and Zipp, plus new products from the rest of the portfolio.
Other debuts included CST, Bike Floss and Bike-EYE. At the show Fisher launched an all-new Fisher Essentials catalogue, including 1,200 ‘bread and butter’ lines at significantly reduced prices. Visiting dealers also got the chance to meet with SRAM president Stan Day, who gave a keynote speech at the Gala Dinner on Sunday night.
Expo closes today (Tuesday) at 5pm.
BikeBiz will provide a full review of the show in the March magazine, but in the meantime, here are a few pics from the show.
Troy Lee Designs, celebrating its thirtieth anniversary, now features a Steve McQueen-licensed range.
MET’s Bluegrass range debuted at Expo, generating plenty of buzz among the attending dealers.
Folding bike brand Kansi launched fresh accessories, and provided a sweet shop-style display at Expo.
Masterlock’s ‘hand cuff’ bike lock will be available in April, in a number of colours…
Basil’s latest baggage was also on show at Sopwell House.
Bike dealers, brand managers and cycle stars – including Steve Peat, Wendy Houvenaghel, Josh Bryceland and the Endura Racing team took part in the increasingly popular annual charity ride for Stay Strong.